How to increase your brand’s online presence in 2021
KIEV, UKRAINE - AUGUST 22, 2015:Collection of popular social media logos printed on paper:Facebook, Twitter, Google Plus, Instagram, Pinterest, Skype, YouTube, Linkedin and others on wooden background

How to increase your brand’s online presence in 2021

2020 has been an incredible year for social media. Over 4 billion people now use social platforms globally, with 60% of businesses aiming to increase their 2021 Instagram budgets in particular. (more…)

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Google Ads Vs Facebook Ads
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Google Ads Vs Facebook Ads

When it comes to digital marketing, business owners are spoilt for choice. However, deciding on which platform they should market their businesses on can be a daunting task. To help…

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Christmas Predictions For 2020
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Christmas Predictions For 2020

Is it too early to talk about Christmas? Never. The global pandemic has definitely accelerated online shopping habits which means that this Christmas is expected to be a big one. You may be an avid lover of all things Christmas or you may be the complete opposite, but what we do know is that all advertisers should be taking advantage of these times. (more…)

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What’s new to Facebook? Shops, Facebook Watch and Image Presentation
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What’s new to Facebook? Shops, Facebook Watch and Image Presentation

As one of the longest-running, most popular social networks, it’s no surprise that Facebook is always thinking of new ways to keep people connected and to drive business.  Here are…

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Coronavirus – Moving Marketing Spend Online
WEB ONLINE INTERNET TECHNOLOGY AND DIGITAL MARKETING CONCEPT

Coronavirus – Moving Marketing Spend Online

  • Post category:BlogGeneral
  • Reading time:3 mins read

There is little doubt that we are living in trying times. The coronavirus has surprised us all with its speed, effects and the way it has changed our normal way…

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Google and Facebook take more EU antitrust heat over data collection policies
Helsinki, Finland, May 4, 2019: Google Ads AdWords application icon on Apple iPhone X screen close-up. Google Ad Words icon. Google ads Adwords application. Social media network

Google and Facebook take more EU antitrust heat over data collection policies

Google is on the receiving end of another wave of antitrust scrutiny in Europe. A report in Reuters claims that Google must face a detailed examination of the way it…

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Choosing the right social media platforms to promote your brand
WEB ONLINE INTERNET TECHNOLOGY AND DIGITAL MARKETING CONCEPT

Choosing the right social media platforms to promote your brand

It is very common for a startup business, to create a business page on every social media platform to get your brand name out there. But is this the right thing to do?

Creating and publishing content on the right platforms is a great way to build a strong relationship with your audience and customers. There are a range of platforms available for businesses to use but it’s important to ask yourself:

 

  1. Is this platform going to get you results?
  2. Are you putting yourself in front of the right audience for your business on this platform?
  3. How do the features of this platform meet the needs of my business?
  4. How much time is needed to maintain this platform?

 

Let’s find out! This blog covers the basics of choosing the correct social media platforms to promote your business and why. 

 

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Maximise your marketing efforts with the Facebook Pixel
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Maximise your marketing efforts with the Facebook Pixel

The Facebook advertising platform has grown and expanded over the past few years so much so that businesses of all sizes and industries are now using it to their advantage! As a result,  Facebook developed the Facebook Pixel allowing businesses to gain data and insight into their audience without having to be ‘tech-savvy’.

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