When you think about Marketing and Social Media Advertising, LinkedIn may be a platform that skips your mind. Often when you start to look into Social Media Advertising, the giant…
Stagnant. Dormant. Lifeless. If these adjectives sum up your current social media performance, then you’ve come to the right place. In an age where everyone, and I mean everyone, including…
It is very common for a startup business, to create a business page on every social media platform to get your brand name out there. But is this the right thing to do?
Creating and publishing content on the right platforms is a great way to build a strong relationship with your audience and customers. There are a range of platforms available for businesses to use but it’s important to ask yourself:
- Is this platform going to get you results?
- Are you putting yourself in front of the right audience for your business on this platform?
- How do the features of this platform meet the needs of my business?
- How much time is needed to maintain this platform?
Let’s find out! This blog covers the basics of choosing the correct social media platforms to promote your business and why.
Do you own or work for a small business? Would you like to learn more about the benefits of Social Media and how you can use Social networks to your advantage? Here’s everything you need to know about each Social Media platform in one quick and easy blog! (more…)
Traditional media is losing its significance within the market as digital marketing and online activities continue to grow in popularity. Social media encourages connectivity and creativity and with that brings more opportunities for businesses. Instagram is one of the most popular social media platforms around with its extensive visual nature, it allows everyone from big brands to small businesses promote engaging content to attract new customers and engage with their existing customers. Instagram now hosts 25 million business profiles; with 2 million of them being active advertisers as well having 1 billion active individual users.
All businesses know that qualifying a service or product before purchasing is always vital. This is especially true when choosing the correct path for your companies online marketing. But, what is the difference between organic and paid social media and which one is right for your business? Continue reading to find out…
No matter what industry your business is in, your social media presence is essential and portrays an overview of your brand for customers and potential customers. The growth of your audience is an important factor for any business and is always one that you want to see an increase month on month, however, with Twitter’s recent update, will you see this happen?
In June, Microsoft purchased LinkedIn for $26.2 billion, sending ripples right through the business world. Now, social media is waiting for the shockwaves of the American giant's acquisition to arrive.…
LinkedIn is already one of the best forms of social media for improving your business, with the ability to find and engage with new customers and sell your services and products online. However, a new service launched by the site will make this even easier and it is quickly becoming a popular feature amongst business users.
LinkedIn has become the website of choice for professionals all over the world and it continues to grow in strength. As a result, LinkedIn has been reviewing the way that it places advertising on the site, in order to increase both traffic and revenue. (more…)