How Does AdWords Keyword Matching Work?
Mountain View, California, USA - August 15, 2016: Google sign on one of the Google buildings. Exterior view of a Google headquarters building. Google is specializing in Internet services

How Does AdWords Keyword Matching Work?

  Keywords / key phrases connect a searchers query to relevant adverts within Google AdWords. Within AdWords we can split keywords into two categories: Biddable keywords (Keywords that we set within…

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Understanding the Google Network
Sankt-Petersburg, Russia, August 31, 2018: Google Ads AdWords application icon on Apple iPhone X screen close-up. Google Ad Words icon. Google ads Adwords application. Social media network

Understanding the Google Network

Everyone is spending more time online in this day and age. If they’re not shopping or catching up on the day’s news, they are searching for interesting things and looking…

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