When it comes to digital marketing, business owners are spoilt for choice. However, deciding on which platform they should market their businesses on can be a daunting task. To help…
Is it too early to talk about Christmas? Never. The global pandemic has definitely accelerated online shopping habits which means that this Christmas is expected to be a big one. You may be an avid lover of all things Christmas or you may be the complete opposite, but what we do know is that all advertisers should be taking advantage of these times. (more…)
Now we’re in 2020, websites can no longer afford to ignore search engine optimisation! Back in 2019, it was found that 93% of ALL internet experiences start with a search engine and around 39% of eCommerce traffic comes from search which is why you need to be prioritising SEO. (more…)
As shocking as it may seem, there are still some leading brands who don’t sell their products online or via digital marketing methods such as Google Ads or Paid Social…
For years, Google has always been the one that springs to mind when you have a question that needs answering or you’re looking for a product/service. However, everyone seems to forget about, or just simply ignore, Bing. So, let’s take a fair look at both search engines… (more…)
More and more people are reaching out to Google to ask them what they are planning to do to help small and medium businesses and, finally, Google have answered!
A website is the backbone of any business, regardless of which type of online marketing you are focusing on. Every type of advertisement, content or information that you put online will direct users back to your website so it’s vital that it gives them a clear idea of your brand and the types of products or services that you are offering. (more…)
Do you find yourself taking a rough guess of how many of your leads or purchases came directly from your Google Ads campaigns? Wouldn’t it be easier for Google to work all this out for you? (more…)
Truth be told, there are no specific things that will supercharge your PPC campaigns. You have to do everything to the highest possible standard. Nevertheless, I’ve put together some tips that should give you a leg up on the competition. (more…)
Are you thinking about setting up a Google Ads campaign and want to ensure you get results instantly? Or are your campaigns underperforming so you’re looking for an instant boost in conversions? Unfortunately, this is not always possible but here are some tips to get the results you want as fast as possible! (more…)