Google’s core ranking algorithm now includes Google Panda

Google’s core ranking algorithm now includes Google Panda
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Google Panda, which gets its name from Navneet Panda – the man who developed the technology that allowed Google to implement the algorithm in the first place, was launched in February 2011 and has remained to this day one of Google’s most impactful spam fighting algorithms.

Well this algorithm is now part of Google’s core ranking algorithm, which pretty much has shut the door on Google every announcing publically when they update the algorithm.

Google Employee Gary Illyes confirmed that Panda is now part of their core ranking algorithm along with the fact that Panda will not be updating in real time but they are still working on making their Penguin algorithm real time.

Interesting times as we enter the new year.

Brett Dixon - Founder of DPOM

Brett Dixon

Founder & Managing Director of DPOM. Brett founded DPOM nearly 15 years ago after a career in marketing working with Harvey Nichols, BBC Top Gear, Formula One circuits, and UK Trade and Investment. His passion became helping smaller businesses grow — with honest advice, no jargon, and realistic expectations.